About Us

CR PUMPS is a privately owned company based in the Western Cape with offices and warehouses in Cape Town as well as in Ceres.

We have an affiliation with a Designer Irrigation Company which has successfully operated for 18 years. This has stood us in good stead to provide a wide spectrum of expertise.

We base our business ethics on the tried and tested practice of:
• Integrity to sell only high quality products at competitive prices
• Specialized knowledge and dedication to deliver at short notice
• Reliable maintenance structure to ensure satisfactory after-sales service

CR PUMPS provides water supplies & irrigation services to the following industries:
• Agriculture
• Industry
• Retail
• Residential

CR PUMPS is the sole distributor of CRI uPVC borehole pipes in the Western, Southern & Northern Cape.


Employment History


Z.E.J. Reichert (Japie)
CR PUMPS is fortunate to have this Technical Pump Specialist as part of their team.
Japie has been in the industry for 40 years and is well-known for his exceptional knowledge. His business network does not only include high profile companies, but he has maintained close working relationships with individual clients over all these years.
Japie enjoys the reputation of a trustworthy, loyal friend in the irrigation industry who will leave no stone unturned to comply with his clients’ needs. With his knowledge and good humor, many deals have been done over the 40 years with the trust of a handshake.



Kallie Croeser
Kallie Croeser is the registered Director of CR Pumps. To add value to this position, he subsequently decided to study Business and Logistics Management. He successfully completed his degree in B. Commerce Business Management, majoring in Logistics, at the University of Stellenbosch.
With the input of his knowledge and dedication, Kallie brought the ability to CR Pumps to have a solid business structure and has made a huge positive impact on our service in the Irrigation sector.
With full support from the other experienced employees, CR Pumps have been growing from strength to strength.